It’s Not You, It’s Me is a dating sim in which the player takes the form of an ambiguous paper bag and searches for love. As relationships progress, the romance-able characters’ appearances change to reflect whether things have taken a turn for the better or worse. Stroll around, pick flowers, hear gossip, make moves, doubt others, doubt yourself, find that no one was who they seemed to be at first — simply because that’s the way everything is in this world.